After the recent political issue between Pakistan and India few weeks ago, India implemented a digital ban affecting Pakistani content in two key areas. Initially, the restrictions blocked Indian users from accessing the Instagram profiles of popular Pakistani stars such as Mahira Khan, Hania Aamir, and Fawad Khan. Simultaneously, several YouTube channels streaming Pakistani dramas and entertainment content including HUM TV, ARY Digital and Geo TV were also restricted, disrupting a long-standing cultural connection between the two nations.
Pakistani dramas have historically garnered a strong following in India, cherished for their compelling narratives and cultural resonance. The ban not only limited the exposure of Pakistani artists and creators but also left countless Indian fans without access to their favorite shows and celebrities.
As of July, the restrictions are being eased, allowing Indian audiences to once again engage with celebrity profiles, including those of Mawra Hocane, Ahad Raza Mir, Sajal Aly, Bilal Abbas Khan, Yumna Zaidi, and Imran Abbas, as well as prominent drama channel’s Youtube is unblocked. This move has been met with appreciation, as it revives the cultural and artistic ties that have long bridged the two countries through shared storytelling and entertainment. The reinstatement of access has been particularly welcomed by fans of these beloved stars, whose work continues to resonate across borders.